What exactly is gamification?

Gamification is the use of strategies and techniques used by game designers, in situations other than games to get people to treat those situations more like a game. People confuse serious games, game theory, video game design, and gamification as one and the same. These could be things such as fun, rules, competition, points, and so on, and then applying them to non-game situations.

Gamification differs from serious games. Serious games are considered games, but they are not designed for the purpose of having fun. They are for more practical uses. Flight simulators, for example, have all the mechanics, technologies, and design processes found in a flight video game. Developers, however, create the video game for entertainment purposes, while the flight simulator has a more serious purpose.

Game theory, on the other hand, is merely the study of strategic decision making, which takes "Game-Like" thinking into consideration when making a decision.

Gamification pertains to the structure and design process applied in good game design, whether it is a video game, board game, or a serious game. Gamification is simply a set of tools and materials used in game design, which also applies to jobs other than creating a game.

Most gamification applications that you will see in the near future will be serious games. We will begin to see game elements cropping up more and more in our daily lives.

One huge growth area in the gamification arena is gamifying education. There is a lot of promise in applying gamification to the learning process.