Identifying stakeholders and their needs

Identifying the stakeholders and their needs should be one of your tasks. Even if you believe that you already know enough about it, either because you have been working for the company for a while, or because you have already gathered this information in another way, it is always worth revalidating it. The company's strategy may change from time to time, as well as the stakeholders' view of the product or service, which will necessarily impact your design decisions.