About the Reviewers

Matthew Allan has exhibited a keen interest in business and e-commerce ever since he can remember. Over the past 3 years, he has been developing new software for entrepreneurs, wanting to jump into the e-commerce world and start selling online. Matthew's main focus since completing his degree in information technology has been on WordPress and WooCommerce extension development and support.

Matthew works with a small team of developers at Prospress Inc. to bring top-notch plugins and extensions to the WordPress and WooCommerce platforms. Some of Prospress' most well-known extensions are WooCommerce Subscriptions and WooCommerce One Page Checkout—both mentioned in the book and available from WooThemes.com.

Matthew's background in developing and supporting premium extensions for WooCommerce helped his technical review for this book.

Matt Cohen is the Chief Product Officer at WooThemes, a market leader in premium WordPress products, and the creators of WooCommerce. He spends his day managing his engineering team and a growing team of product managers.

With a deep love of web development, Matt began tinkering with HTML4 during high school (before CSS existed), which formed a strong bond with early web development languages and principles. Continuing his career, he worked as a senior developer at a handful of agencies prior to joining WooThemes as a senior web developer in late 2010. A love of product creation, customer experience, and well-architected products lead him to move into the Chief Product Officer role, where he oversees the design and creation of all products developed within WooThemes.

He has deep love for WordPress and is an engineer at his core, with a strong love of creating amazing customer experiences. In his personal time, he enjoys nature, punk rock, and forgotten 90s television.

Nicola Mustone is a web developer based in Italy, where he studied economics and programming. He developed his first website at the age of 15. From then, he fell in love with programming and web development, so he started studying it in depth, improving his skillset.

He started working as a freelancer at the age of 19. In 2011, he accepted his first job at a local web agency.

In 2012, Nicola moved from his birth city, Lucera, to Acireale in Sicily, to work with Your Inspiration where he learned about WordPress in its entirety, from end user usage to theme and plugin development. While working at Your Inspiration, he specialized in WordPress development and customer support.

In October 2014, he started working for WooThemes where he works and rocks out as a WooCommerce Support Ninja. Nicola also regularly writes articles and tutorials to help customers better understand WooCommerce and WordPress. You can reach him through his blog at http://nicolamustone.it.