Who this book is for

This book is meant for people who are setting up their own stores as well as freelance developers and designers who build sites for clients. The beginning of each chapter is meant for everyone. As the chapter progresses, we add a bit more complexity. I finished most chapters with code samples to show developers what they can do with a bit of code.

It helps if you already have experience with WordPress, but you don't need to be a WordPress expert by any means.