Summary

In this chapter, we looked at the concept of MVP and why it's important. We covered techniques that will help you define and build your MVP. We outlined a Lean Agile UX process to follow, and demonstrated the advantages and benefits to validating your MVP. Lastly, we discussed evolving your MVP from viable to lovable, and how to evoke an emotional response from your users. Use these building blocks to save time and money, and begin building products that you know your users will love and need.

In the next chapter, we will review case studies that illustrate many of the ideas discussed here.

USER FIRST + GOOD DESIGN = LOVABLE PRODUCT