Who this book is for

Maybe you're a web site owner who wants to get more leads and sales from his web site. Maybe you're a Drupal web developer and your customers are asking you how to increase the return on investment of their web site. Or perhaps you're a non-profit, that is looking for more donations and volunteers. Maybe you're someone else entirely, there are almost as many good reasons to rank well in Google as there are web sites.

No matter your reason, you hold in your hands the knowledge that you need to rank at the top of the search engines, and turn visitors into paying customers for your business. Each page of this book tells you exactly what you'll need to do, to properly search engine optimize your web site. If you're relatively new to Drupal, just follow the easy, step-by-step instructions and screenshots. If you're an old hand, skip past the basic steps and review the best configuration options for each module. I've boiled down years of experience in Drupal, online marketing, monetization, dozens of modules, some tips, and a few tricks into a powerful potion of Drupal SEO goodness.