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Implementing SugarCRM 5.x
最新章節:
Index
ThebookworksfromtheSugarCRMbasicsrightuptoadvancedfeaturesinaclearandfriendlyway.ItfollowsacombinationoftheoreticaldiscussionsrelatingtovaryingbusinessneedsandthemannerinwhichCRMtechnologycanaddressthem.ByhelpingyouclarifyyourbusinessgoalsthebookenablesyoutobuildaCRMsystemtosupportyourbusinessneeds.Ifyouareasmall-mediumbusinessowner/managerwithreasonableITskills,asystemimplementer,orasystemadministratorwhowantstoimplementSugarCRMforyourselfeitherasafirstCRMorasareplacementforexistingsolutions,thisbookisforyou.ExistingSugarCRMuserswhowanttobroadentheirunderstandingofthetopicwillfindthisbookvaluabletoo.Noprogrammingknowledgeisrequiredtousethisbooktoimplement,customize,anduseSugarCRM.
目錄(78章)
倒序
- 封面
- 版權頁
- Credits
- About the Authors
- About the Reviewer
- Preface
- What you need for this book
- Who this book is for
- Conventions
- Reader feedback
- Customer support
- Chapter 1. Doing Business—Better
- What is Customer Relationship Management?
- What are my CRM options?
- What is SugarCRM?
- How will this book help me tailor SugarCRM to my business?
- Our case study: RayDoc Carpets Doors and Windows
- Summary
- Chapter 2. One Size Does Not Fit All—CRM Your Way
- Which business activities will be a part of your CRM?
- Business models and their specific requirements
- How do I make shrink-wrapped software suit my business?
- Customer-centric business management
- Requirement analysis
- Summary
- Chapter 3. CRM Deployment Options
- Choosing a server operating system
- Web-based application platforms
- Backup and security considerations
- Performing the installation
- Summary
- Chapter 4. SugarCRM Basics
- SugarCRM navigation: Accounts and contacts
- The sales pipeline: Leads and opportunities
- Sales activities
- Advanced user-interface features
- Summary
- Chapter 5. Extending The Business Role of Your SugarCRM System
- Marketing campaigns
- Campaign metrics
- Summary
- Chapter 6. The SugarCRM Ecosystem
- SugarCRM Professional/Enterprise Editions
- Participating in the SugarCRM online community
- Summary
- Chapter 7. Managing Your CRM Implementation
- Some common pitfalls
- It takes a team to win
- Setting project goals and specifications
- Selecting a CRM development partner
- System development
- The CRM training process
- CRM training materials
- Going live: Stepwise introduction
- Continuous feedback and enhancement
- Summary
- Chapter 8. Linking Your Customers to Your SugarCRM
- Customer self-service portals
- Summary
- Appendix A. Installing SugarCRM on Linux
- Configure the CentOS Linux installation
- Configuring PHP
- Installing SugarCRM Community Edition
- Appendix B. Installing SugarCRM on Windows Server
- Selecting a version of Windows
- Installing SugarCRM using MySQL and Apache
- Appendix C. Data Import and Export
- Exporting information
- Appendix D. The System Administrator Role
- Who should be the system administrator?
- Should more than one user be given system admin capability?
- Administration duties at system installation time
- Recurring administration duties
- Appendix E. Customizing SugarCRM
- Appendix F. A Word About SugarCRM 6.0
- Should I use SugarCRM 6.0?
- Index 更新時間:2021-04-13 17:10:22
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