Paul Goodey is the author of Salesforce CRM Admin Cookbook by Packt Publishing.
He has over 15 years' experience in developing web-technology solutions for companies of all sizes across a variety of industries, and has been building solutions with Salesforce CRM since 2006.
Paul has enjoyed a variety of roles while working with Salesforce CRM, having worked as a developer, business analyst, consultant, and as a system administrator to provide solutions for both in-house and consultancy-based end-users.
Based in the UK near London, Paul's professional qualifications include Salesforce.com Certified Developer DEV-401. In his spare time, he is a keen runner, having run several marathons and half-marathons since 2001.
Paul is a keen and active member of the salesforce.com administrator and developer online community and can be found at LinkedIn at http://www.linkedin.com/in/paulgoodey.
I enjoyed the time I spent working on the chapters in this book, and I am grateful to the people who have contributed toward the creation of the book.
My family and friends have been amazing; it is only with their help and support that I have been able to complete my part of this endeavor.
I would like to thank the team at salesforce.com for providing such an amazing product in the first place. Salesforce CRM is one of the very few business applications that is so easy and fun to work with. The application just goes from strength to strength with each new release and the amount of innovation, new feature development, and added business value that it brings is simply outstanding.
Next, I would very much like to thank everyone at Packt Publishing who have successfully orchestrated the completed work. From the time when I was first approached, to the time of editing and coordinating the final reviews, the team has been extremely supportive and highly professional throughout the writing process.
I would like to thank all the people who have contributed with feedback and suggestions. Instead of trying to name them all and risk not mentioning others, I would like to thank in general all the salesforce.com employees, professionals, and keen enthusiasts who help make the salesforce.com community such a productive and collaborative environment.
If you haven't participated in the salesforce.com online user communities such as success.salesforce.com (where you can post questions or ideas), developer.force.com, LinkedIn salesforce.com user groups, and Twitter (look out for hash tags #salesforce and #askforce), I would strongly recommend them, as they provide a truly valuable platform to exchange information.
Finally, I would like to thank YOU for purchasing the book. I sincerely hope you find it as enjoyable and useful to read as it has been to write!