- Building Business Websites with Squarespace 7
- Miko Coffey
- 2079字
- 2021-07-23 19:32:54
Finding your way around Squarespace
In order to familiarize you with the Squarespace tools, let's take a quick tour of the main Squarespace editing areas, starting with the Squarespace Site Manager. The Site Manager is where you perform all tasks to set up and manage your website, and the Site Manager home screen is where you will land whenever you log in to your site.
The Site Manager home screen is shown here and is split into two parts:

- Side panel: This is present on the left-hand side of the screen. This is where the different control menus appear. The side panel in this screenshot shows you the Home Menu, which allows you to navigate to the main areas of Squarespace. Each area gives you access to different sets of tools. The contents of the side panel will change depending on which area you are in.
- Preview screen: This is present on the right-hand side of the screen. This large space is where you preview your website, edit content, make adjustments, and view the results. The Preview screen in this screenshot shows you a preview of the website homepage. The Preview screen always shows you a preview of the part of the site that you are working on.
You will notice that the preview screen on your computer shows something very similar to the homepage that you saw when you selected which template to use. That's because Squarespace preloads your template with demo content to make it easier for you to see and understand how different elements work with your template.
Understanding the Site Manager interface
The parts of the Site Manager interface can expand/contract depending on the type of activity you are performing. For example, the side panel will automatically expand to accommodate charts when you are viewing your site statistics (and therefore, the Preview screen will shrink accordingly). You can also hide the side panel entirely to fill the screen with your site preview. You can do this using the Expansion Arrow in the top-left corner of the Preview screen, shown here:

Clicking on the Expansion Arrow will:
- Expand the Preview screen to fill the browser window
- Disable all editing tools, allowing you to view and interact with your website just as your public visitors do
When in fullscreen preview, you will notice that the Expansion Arrow is still visible in the top-left corner, but the arrow points in the opposite direction. Clicking on the arrow will collapse the Preview screen, revealing the side panel and re-enabling the editing tools. You will toggle between these views a lot when working on your website, so take a moment now to try this. Fullscreen preview is very useful for testing content or design changes, so you can see things exactly as they will appear to your visitors on desktop computers.
However, you can also preview how your website will appear to visitors who use tablets or mobile devices using Squarespace's built-in Device View. You activate Device View by simply dragging the right or left edge of your browser to shrink the width of the window. As you shrink the width, the tablet view will trigger first, and if you continue to drag, the mobile view will trigger once you reach a certain narrower width. Tablet and mobile views display an outline silhouette of the device around the outside of the Preview screen:

Device View showing a mobile preview
Note
Be aware that if you embed code into your pages using advanced customizations, they may not work while you are logged into your site, even in fullscreen preview. We'll cover advanced customizations in Chapter 11, Moving beyond Standard Squarespace Tools.
Unlike some content management systems or blogging platforms, Squarespace allows you to make content changes directly on the page you are viewing. This means that you do not need to access a separate area to adjust content; you can make changes in the Site Manager by clicking on the area you wish to change in the Preview screen. Squarespace highlights editable areas using the Annotations system. Annotations appear when you hover your mouse over an editable part of your web page, and they show you the name of the element, a link to the tools you can use to make adjustments, and a border around the element that you'll be adjusting. Here's an example of an Annotation:

Take a moment now to hover over various parts of the page showing in your Preview screen to familiarize yourself with Annotations and to get a glimpse into the types of things we will adjust later. Just hover for now—don't click on anything yet, because we will need to perform a couple of steps before we dive into making adjustments. Instead, let's continue on our tour.
The Home Menu in the side panel links to the following seven areas:
- Pages: This area displays your site structure and allows you to easily add, remove, and reorganize pages in your site's navigation.
- Design: The Design area is where you control the aesthetic appearance of your website.
- Metrics: The Metrics area shows you the statistics of your website traffic and how people are using your site.
- Comments: The Comments area is where you can access and approve blog comments if you have enabled the comment functionality.
- Settings: This is where you set up your site's technical configuration and manage user accounts. It is also where you set up payment for your Squarespace subscription.
- Commerce: This area is where you manage all aspects of your online shop, such as orders, inventory, and shipping.
- Help: This link opens the Squarespace Help Center in a new window, where you can search for help in the Knowledge Base, or contact Squarespace directly for assistance.
At the bottom of the Home Menu, you'll see a round user icon and your name. Clicking on your user icon opens a shortcut box where you can quickly jump to your user profile to edit it, log out of the Squarespace editor, add a new Squarespace site to your account, or switch between Squarespace sites (if you have more than one associated with your account).
The first six areas in the Home Menu are where you set up, add, adjust, and remove things on your website, so let's take a quick look at each one in turn. The subsequent chapters will cover each one in more detail, but for now, we'll introduce each area and its purpose to give an overview of the entire Squarespace system.
Using the Pages area
When you click on the Pages link in the Home Menu, you will notice that the content of the side panel changes to display a list of the pages on your website. As you have not created any real pages yet, you will see the pages that came with your demo site, along with the word Demo next to each of them. You will also notice a link and arrow at the top of the panel that you can use to return to the Home Menu. Here's an example of the Pages panel:

You will use the Pages area to control the site structure. Here, you can add or delete pages and set the type of page (for example, blog, image gallery, or standard text page). You can also control the site's menus here, including reordering pages and creating submenus (drop-down menus).
Click on the Home link at the top of the screen now to return to the Home Menu so we can continue the tour.
Using the Design area
When you click on the Design link in the Home Menu, you will see the following menu appear in the side panel:

As you can see from the Design Menu items, the Design area is where you can input a logo, switch to a different template, adjust the visual style of your website or certain pages within it, and perform other adjustments to control the appearance of your website.
Return to the Home Menu now, and then return to it again after each of the following sections to carry out the rest of our tour.
Using the Commerce area
When you first click on the Commerce link in the Home Menu, a dialog box will open to tell you some about the basic requirements of using Squarespace Commerce. Click on the Get started with Commerce button at the bottom of the box to close it and reveal the main Commerce menu, as shown in the following screenshot:

If you plan to sell goods or services, take donations, or offer paid subscriptions, the Commerce area is where you will set up and manage all commerce-related functions for your website.
Note
Currently, Squarespace Commerce is only integrated with the Stripe payment gateway, which is only fully supported in USA, UK, Canada, Australia, and Ireland. *If you live in a different country or do not want to use Stripe, you will only be able to use a very limited set of Squarespace Commerce tools.
At the time of writing this, Stripe is also being made available in other countries in the Beta mode, so visit www.stripe.com/global to see whether your country is supported today.
You can use Commerce to do the following:
- Manage products: Create products; set options such as sizes, prices, or colors; organize your products into categories; and track the inventory of your products
- Manage orders: Track orders, handle fulfillment, and set shipping options
- Manage your finances: Set up your online payment gateway, taxes, and currency and offer discounts through promo codes
- Manage customer communication: Configure the e-mails that your customers receive, set return and privacy policies, or link your store to your e-mail newsletter system
Clicking on the Metrics link will load the following menu in the side panel:

Once your website is live, you will want to check the Metrics reports often, so you can see how people are using your site and make adjustments if necessary.
You will use Metrics reports for the following:
- Monitoring website traffic: See how many visits your site has received in the past day, week, month, or year—and whether visitors are viewing on mobile devices or standard computers.
- Understanding how people find your website: Check which sites are sending traffic to your site and find out what search terms people are using to look for your site in Google and other search engines.
- Understanding what content your customers like—and don't like: Compare the popularity of each of your site's pages to determine whether you need to change your site's content or structure to improve it.
Tip
You can also use Google Analytics with your Squarespace website, if you prefer. We'll cover this in Chapter 10, Managing Your Squarespace Website.
Comments
Click on the Comments link in the Home Menu to expand the side panel to show the following Comments panel:

At present, the Comments panel is empty, but if you have a blog on your site, you will use this area to approve comments, respond to them, remove them, or mark comments as spam.
Settings
The next area accessible from the Home Menu is the Settings area. When you click on Settings, you will see the following menu in the side panel:

You will mainly use the Settings area at the beginning of your project to configure your site and set things up before you start building and populating your site with content. We'll carry out many of these activities in the next part of this chapter.
You can use Settings to set up the following:
- Information about your business: You can enter business-related information, such as your company name and slogan, and indicate where your business is located.
- Information about your Squarespace account: This is where you set your subscription plan, payment details, and account name.
- Control access and visibility: You can enable a custom domain name, set up some important features for search engines, or lock public access to your website.
- Social media sharing: Here is where you can link to your Facebook page or allow visitors to share your content within their social networks.
- Additional authors: You can add user accounts here to allow colleagues to contribute content and manage the site.
You probably won't need to use most of the more technical or advanced settings unless you later find that you want to do some complicated things with your site (usually with the help of a Squarespace developer).
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