哈斯克瓦爾那摩托車展廳Showroom Husqvarna Motorcycles

設計公司：Buratti + Battiston Architects

設計團隊：Gabriele Buratti、Oscar Buratti、 Ivano Battiston

項目地址：意大利

建筑面積：300平方米

攝影師：Marcello Mariana

 

The intervention is set on street side of the new building, open to outdoor with a double height transparent courtain-wall.

The project sets the main entrance, the way for office accesses, a meeting-room, the shop, the motorcycle showroom that is also used as a museum for an exhibition of an old motorcycle little collection. The main part of the project is a big screen made by a metallic grid painted in glossy red that makes a new “fa?ade inside fa?ade”, very impressive form outside and , at the same time, a dramatic background for exhibition, dividing service areas from big double height“window space”, used as the place for events.

Entrance is characterized by a screen made of wooden raw trunk painted in red, official brand colour that gives immediately the sporty and raw character of the brand.

The floor of exhibition area is marked by a white graphic pattern that edits the idea of a starting grid, setting racing motorcycles in their natural environment.

Red metallic grid recalls the idea of a cage, raw trunks the idea of wood, two main references the project uses to show in this space the brand character oriented to sporty and racing world.

在Husqvarna摩托車總部，寶馬集團決定委任Buratti +Battiston建筑設計團隊來設計他們的新展廳。新建筑坐落在街道的一旁，用兩層高的全透明的玻璃墻打造。

議會室、專賣店、摩托車的陳列室也可兼用作老式摩托車的展覽。這個展廳主要是以紅色網格狀的金屬材質打造，使展廳被一層一層的“面”包裹著，遠觀會留給人留下非常深刻的印象。同時，這些紅色網格狀金屬材質也成為展覽的戲劇化背景，從高大的、雙層的“玻璃窗”到這些紅色網格之間的空間里形成了公共服務區域，同時也是舉辦大型活動的場地之一。

入口處是用涂有紅色噴漆的原木樹干制成的屏風，也是官方品牌的顏色，能立即給人一種運動和積極向上的感覺。展廳的地面是用一個個白色的瓷磚片拼接而成的，使得摩托車的陳列能更好的融入展廳的大環境。紅色金屬網狀造型讓我們聯想到了籠子，原木設計的屏風使得整個設計顯得新穎、獨特，充滿了運動和競賽之感。接待處的入口，屏風的正面有一個長方形的白色座椅，其造型新穎獨特，美觀且大方。

整個展廳的設計以紅色為主色調，彰顯出設計師的設計熱情和對設計品質的追求。建筑的外圍、店面和展廳的設計，既富于新意又別具一格。紅色網狀格內單獨的隔間能更好地對整個空間的功能進行規劃。這種倉庫式的設計格調，很好地把產品和空間的主題聯系在一起，協調而不突兀。